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    Episode 16: Affiliate Summit 2013 Pre-show!

    Affiliate Summit 2013

    \In this episode I talk about the upcoming Affiliate Show that I will start attending TOMORROW! Going to Las Vegas for Affiliate Summit 2013! I talk about the different sessions earn money online  that will be offered, what can be expected from conventions like this and additional tips.

    Here is an Agenda for the show which I swiped from:
    http://www.affiliatesummit.com/13w-agenda/

    I will clean it up asap, but I gotta catch a plan!!!

    Hope to see you there!

    Bryan Knowlton

    AFFILIATE SUMMIT WEST 2013

    Sunday, January 13

    Registration
    Location: Registration Area
    Time: 8:00am – 6:00pm

    First Timers Orientation for Affiliate Summit
    Location: Florentine 1 & 2
    Time: 10:00am – 10:45am

    Advice for people attending the Affiliate Summit conference for the first time.

    Shawn Collins, Co-founder, Affiliate Summit (Twitter @affiliatetip)

    (This Session is Open to all Pass Holders)

    Developing a Money Making Website for Beginners
    Session 1a
    Location: Florentine 1 & 2
    Time: 11:00am-12:00pm

    Details of 8 components of a winning website, 5 tips for choosing profitable topics, 5 traffic building strategies, and 10 tips to get on the fast track and much more.

    Experience level: Beginner
    Target audience: Affiliate/Publisher
    Niche/vertical: Coupons

    James Martell, Instructor, Clearbrook Web Services Inc. (Twitter @JamesMartell)

    (This Session is Open to Networking Plus, VIP, and All Access Pass Holders Only)

    Coupons, Deals, and Sales – Oh My!
    Session 1b
    Location: Florentine 3 & 4
    Time: 11:00am-12:00pm

    From coupons and coupon codes to deals and vouchers, saving money is hot. This session will cover current trends, as well as the differences and               make money online opportunities they each provide.

    Experience level: Intermediate
    Target audience: Merchant/Advertiser
    Niche/vertical: Coupons

    Steve Schaffer, CEO, Vertive, LLC

    (This Session is Open to Networking Plus, VIP, and All Access Pass Holders Only)

    Increase Traffic and Sales with Video Marketing
    Session 1c
    Location: Emperors I
    Time: 11:00am-12:00pm

    Learn the advantages and the latest video marketing tips and tools for creating, syndicating, ranking, and monetizing your videos. Drive more traffic, more sales, and have fun doing it!

    Experience level: Beginner
    Target audience: Affiliate/Publisher
    Niche/vertical: Video

    Heather Romiti, Owner, Blendhappy (Twitter @blendhappy)

    (This Session is Open to Networking Plus, VIP, and All Access Pass Holders Only)

    Live Social Media Campaign Reviews
    Session 1d
    Location: Emperors II
    Time: 11:00am-12:00pm

    Is your social media ROI what you expected? You may just need a few tweaks. Let this panel of social media expert users review your Facebook, Twitter, and Pinterest activities live.

    Experience level: Beginner
    Target audience: Affiliate/Publisher
    Niche/vertical: Social Media

    Darin Carter, VP of Search Marketing make money onlin, BMI Elite (Twitter @DarinCarter) (Moderator)
    Mike Allen, President, Shopping-Bargains (Twitter @mta1)
    Shannon Vogel, Owner, The Be Scene (Twitter @thebescene)

    (This Session is Open to Networking Plus, VIP, and All Access Pass Holders Only)

    Blogger Room
    Location: Blogger Room
    Time: 12:00pm – 6:00pm

    The Blogger’s Lounge is an area reserved for credentialed bloggers/press to grab some desk space, blog, interview, relax and  network. Heather Smith will be the BlogMistress of the Affiliate Summit Blogger’s Lounge, where she’ll be acting as liaison between Affiliate Summit and the press and bloggers attending the show.

    Heather Smith, Blogger, Beautiful British Columbia (Twitter @heatherinbc)

    Meet Market
    Location: Octavius Ballroom 12-24
    Time: 12:00pm – 6:00pm
    Exhibitor Move In: 9:00am – 12:00pm

    Affiliate Summit kicks off with an extended session of structured, face to face networking earn money online. Merchants will have tables set to meet with affiliates to discuss their affiliate programs and cut deals. Vendors that cater to affiliates and merchants will also have tables to share information about their products and services. Each table is a meeting spot for teaching, learning, closing deals, creating partnerships and finding new opportunities.

    See who is hosting a table at the Meet Market.

    VIP & All Access Snack Break
    Location: Neopolitan Ballroom 1 – 4
    Time: 1:00pm – 3:00pm

    (This Session is Open to VIP and All Access Pass Holders with Snack Tickets Only)

    Optimizing WordPress for Speed and Conversions
    Session 2a
    Location: Florentine 1 & 2
    Time: 12:30pm-1:30pm

    Optimizing WordPress for speed and conversions can have an immediate impact on your bottom line. Learn how to turn WordPress into a supercharged revenue driving machine.

    Experience level: Beginner, Intermediate, Advanced
    Target audience: Affiliate/Publisher
    Niche/vertical: WordPress

    Ben Metcalfe, Co-Founder, WP Engine (Twitter @dotBen)
    David Vogelpohl, CEO, Marketing Clique (Twitter @davidvmc)

    (This Session is Open to VIP and All Access Pass Holders Only)

    Affiliate Strategies for a Post-Penguin World
    Session 2b
    Location: Florentine 3 & 4
    Time: 12:30pm-1:30pm

    Learn which types of affiliate sites convert, and apply the same principles into your efforts to generate more sales/leads. High ROI affiliate marketing tactics that work in a post Penguin world.

    Experience level: Intermediate, Advanced
    Target audience: Affiliate/Publisher
    Niche/vertical: Affiliate/Publisher

    Kush Abdulloev, Affiliate Program Manager, VMInnovations.com (Twitter @khushbaht) (Moderator)
    Sarah Bundy, CEO, All Inclusive Marketing Inc. (Twitter @svbundy)

    (This Session is Open to VIP and All Access Pass Holders Only)

    Stop Wasting Time and Become More Productive
    Session 2c
    Location: Emperors I
    Time: 12:30pm-1:30pm

    Learn tools and techniques to identify and reduce repetitive problems in your work processes. Thus, allowing you to spend less time band-aiding the problem and spend more time being productive.

    Experience level: Intermediate
    Target audience: Affiliate/Publisher
    Niche/vertical: Productivity

    Bhavik Modi, Owner, Inkdatabase.com (Twitter @bhavik_modi)

    (This Session is Open to VIP and All Access Pass Holders Only)

    Mapping and the Future of Local Advertising
    Session 2d
    Location: Emperors II
    Time: 12:30pm-1:30pm

    Google lowered maps API pricing, Apple launched a proprietary mapping solution, and Nokia inked a deal with Oracle for the Nokia Location Platform. Profit from this paradigm shift in advertising.

    Experience level: Intermediate, Advanced
    Target audience: Affiliate/Publisher, Merchant/Advertiser, Network, Other
    Niche/vertical: Mobile

    Joel Ownby, SVP Internet Marketing, InterFACE

    (This Session is Open to VIP and All Access Pass Holders Only)

    Is Bigger Always Better?
    Session 3a
    Location: Florentine 1 & 2
    Time: 2:00pm-3:00pm

    Large affiliates dominate but there’s still room for smaller affiliates. Get expert tips to show your value to merchants; do what the big guys can’t; leverage your smaller size to deliver a big bang.

    Experience level: Intermediate
    Target audience: Affiliate/Publisher
    Niche/vertical: Affiliate Marketing

    Kim Rowley, Owner, Key Internet Marketing work from home, Inc. (Twitter @kimarketing) (Moderator)
    Jeremy Palmer, Chief Marketing Officer, CouponPal (Twitter @jeremypalmer)
    Joe Sousa, Affiliate Manager, Snow Consulting (Twitter @drcool73)

    (This Session is Open to VIP and All Access Pass Holders Only)

    Publisher Segmentation Ideas
    Session 3b
    Location: Florentine 3 & 4
    Time: 2:00pm-3:00pm

    Kristin Hall leads Google’s publisher development efforts. She’ll provide insight into how to tailor communications and optimization strategies to effectively reach the right publisher partners.

    Experience level: Intermediate
    Target audience: Merchant/Advertiser
    Niche/vertical: Affiliate Management

    Kristin Hall, Head of Publisher Development, Google, Inc (Twitter @googleaffiliate)

    (This Session is Open to VIP and All Access Pass Holders Only)

    M-commerce in Affiliate Marketing – The Complete Picture
    Session 3c
    Location: Emperors I
    Time: 2:00pm-3:00pm

    Mobile trends including traffic from individual devices – including tablets, conversion rates, challenges, how incentivization is shaping the channel, how mobile isn’t one channel – it’s multi-channel.

    Experience level: Intermediate
    Target audience: Merchant/Advertiser
    Niche/vertical: Local

    Kevin Edwards, Strategy Director, Affiliate Window (Twitter @AWin_Strategy)

    (This Session is Open to VIP and All Access Pass Holders Only)

    SEO for Beginning Bloggers and Affiliate Marketers
    Session 3d
    Location: Emperors II
    Time: 2:00pm-3:00pm

    This session will focus on SEO through unique content and sound on page site structure, keyword targeting, social media strategies, WordPress tools, and overall best practices.

    Experience level: Beginner
    Target audience: Affiliate/Publisher
    Niche/vertical: Blogging

    John Carcutt, Director of SEO and Social Media, Advance Digital Inc. (Twitter @johncarcutt) (Moderator)
    Stephanie Lichtenstein, President, Micro Media Marketing (Twitter @MicroSteph)
    Rob Merlino, Blogger/Affiliate Marketer, SEBlogger LLC (Twitter @hotdogman1964)

    (This Session is Open to VIP and All Access Pass Holders Only)

    Buying and Selling Websites
    Session 4a
    Location: Florentine 1 & 2
    Time: 3:30pm-4:30pm

    Expanding your affiliate business through website acquisitions and sales? Our experts will provide detailed strategies for buying and selling websites guaranteed to maximize your revenue potential.

    Experience level: Intermediate
    Target audience: Affiliate/Publisher
    Niche/vertical: Buying/Selling Websites

    Chuck Mullins, CEO, CashForYourSite.com (Twitter @chuckiii33) (Moderator)
    David Gass, Owner, Vision Group Management, LLC (Twitter @davidgass)
    Kyle Wakefield, Founder, Themeco (Twitter @jkwake)
    Jason Yelowitz, Senior Website Broker, Quiet Light Brokerage (Twitter @BRMillionaire)

    (This Session is Open to VIP and All Access Pass Holders Only)

    Coping with Affiliate Marketing Challenges
    Session 4b
    Location: Florentine 3 & 4
    Time: 3:30pm-4:30pm

    Solutions to top challenges affiliate marketers face to stay in business and grow. Using quality, analytics and diversification to fight traffic drops, competition, low conversions and other problems.

    Experience level: Intermediate
    Target audience: Affiliate/Publisher
    Niche/vertical: Affiliates

    Sandrine Thompson, Strategic Insights Director, Commission Junction
    Cindy Ballard, Affiliate Director, Greg Hoffman Consulting (Twitter @cingroomer)
    Todd Farmer, CEO, Performstreet Media (Twitter @toddfarmer)
    Tricia Meyer, Owner, Sunshine Rewards (Twitter @sunshinetricia)

    (This Session is Open to VIP and All Access Pass Holders Only)

    Live Whiteboarding
    Session 4c
    Location: Emperors I
    Time: 3:30pm-4:30pm

    Bring your sites to this open session and get advice on usability, SEO, conversions and revenue streams.

    Experience level: Beginner
    Target audience: Affiliate/Publisher
    Niche/vertical: Consulting

    Eric Nagel, President, Eric Nagel & Associates, Inc. (Twitter @ericnagel)

    (This Session is Open to VIP and All Access Pass Holders Only)

    Social Media Strategy – Branding and Community Building
    Session 4d
    Location: Emperors II
    Time: 3:30pm-4:30pm

    Join us as we discuss effective social media strategies and how they apply to your branding and community building initiatives. Provide valuable content. Build trust. Convert. Repeat. #socialchokehold

    Experience level: Intermediate
    Target audience: Affiliate/Publisher, Merchant/Advertiser, Network
    Niche/vertical: Social Media

    Wade Tonkin, Affiliate Manager – League Stores, Fanatics (Twitter @affile8warrior) (Moderator)
    Jaxon Lam, Affiliate & Search Specialist, HootSuite Media Inc (Twitter @hootninja)
    Jason Rubacky, Affiliate Development Manager, ShareASale (Twitter @jasonrubacky)

    (This Session is Open to VIP and All Access Pass Holders Only)

    Opening Remarks & Keynote Panel
    Location: Florentine 1 & 2
    Time: 5:00pm-6:00pm

    Todd Farmer, CEO, Performstreet Media (Twitter @toddfarmer)

    Affiliate to CEO from Guys Who’ve BTDT

    Sit in on a conversation with affiliates who have grown from traffic arbitrage into building well-recognized, very successful businesses.

    Amanda Orson, Managing Partner, Lacuna Group LLC (Twitter @phillian) (Moderator)
    Brandon Adcock, Co-Founder, Direct Digital (Twitter @majorbta)
    Jason Akatiff, President, A4D (Twitter @smaxor)
    Mike Cojanu, CEO, WhatRunsWhere (Twitter @slightlyshady)
    Cyrus Lohrasbpour, Founder and CEO, LeanMarket (Twitter @Cyrus)

    (This Session is Open to All Pass Holders)

    Affiliate Summit Newcomer Program Meetup
    Location: Turin/Trevi
    Time: 6:30pm – 7:30pm

    (Open to all attendees enrolled in the Affiliate Summit Newcomer Program)

    ShareASale Under The Stars Masquerade Party
    Location: Chateau Rooftop at Paris Hotel
    Time: 8:00pm – Midnight

    Break out your masks and get ready for another installment of the ShareASale Under the Stars Parties. Open Bar, Contests, Magic, Dancing and a few Surprises! Everyone is invited but you must pick up your pass at the ShareASale Meet Market table earlier today during Meet Market open hours.
    Monday, January 14

    Continental Breakfast
    Location: Octavius Ballroom 12-24
    Time: 9:00am-10:00am

    (Breakfast is Open to VIP and All Access Pass Holders with Breakfast Tickets Only)

    Affiliate Summit East 2011 Breakfast

    Coffee Service
    Location: Octavius Ballroom 12-24
    Time: 10:00am-12:30pm and 2:00pm-6:00pm

    Registration
    Location: Registration Area
    Time: 7:30am – 5:00pm

    Blogger Room
    Location: Blogger Room
    Time: 8:30am – 6:00pm

    The Blogger’s Lounge is an area reserved for credentialed bloggers/press to grab some desk space, blog, interview, relax and network. Heather Smith will be the BlogMistress of the Affiliate Summit Blogger’s Lounge, where she’ll be acting as liaison between Affiliate Summit and the press and bloggers attending the show.

    Heather Smith, Blogger, Beautiful British Columbia (Twitter @heatherinbc)

    Exhibit Hall
    Location: Octavius Ballroom
    Time: 10:00am – 5:00pm

    (Exhibitors may set up beginning at 9:00am.)

    Exhibit Hall map.

    Affiliate Summit West 2012 Exhibit Hall

    Opening Remarks & Keynote
    Location: Augustus Ballroom
    Time: 9:45am – 10:45am

    Todd Farmer, CEO, Performstreet Media (Twitter @toddfarmer)
    Daniel “Rudy” Ruettiger

    (This Session is Open to All Pass Holders)

    2013 Trends in Big Brand Online Marketing
    Session 5a
    Location: Florentine 1 & 2
    Time: 11:30am-12:30pm

    We will hear from the trenches of large multi-channel retailers as to what considerations are being made or were made when it comes to their 2013 marketing budgets.

    Experience level: Intermediate
    Target audience: Affiliate/Publisher
    Niche/vertical: Marketing

    Erik Hom, Business Development, Nextag / Wize Commerce (Twitter @route53) (Moderator)
    Michael Aki, Senior Manager, Digital Marketing, Gap, Inc.
    Ewan Darby, Senior Partner, Director Affiliate Marketing, Neo@Ogilvy (Twitter @theonlyewan)
    Wei Kuan Lum, Director, Acquisition, Monetization & Retention, Disney Interactive

    (This Session is Open to Networking Plus, VIP, and All Access Pass Holders Only)

    Mobile is Mainstream: Start Making Money Already!
    Session 5b
    Location: Florentine 3 & 4
    Time: 11:30am-12:30pm

    Mobile is now. If you’re not doing it, you’re leaving money on the table. Learn how to get started in just minutes, plus must-have tools from optimized mobile landing pages to top conversion tactics.

    Experience level: Beginner
    Target audience: Affiliate/Publisher
    Niche/vertical: Mobile

    Jason Spievak, CEO, RingRevenue, Inc. (Twitter @ringrevenue) (Moderator)
    Sunil Baliga, CEO, Atmio (Twitter @Atmio)
    Justin Elenburg, Member, Mobile Fused LLC
    Russell Peachman, Vice President, Customer Acquisition Network, Rakuten LinkShare

    (This Session is Open to Networking Plus, VIP, and All Access Pass Holders Only)

    B2B Affiliate Coupons – Cohort Analysis Results
    Session 5c
    Location: Emperors I
    Time: 11:30am-12:30pm

    I aim to dispel the myths that coupons are a brand damaging tactic and that they add real value to our business with increased AOV’s, conversion and Year time value vs. the total online business.

    Experience level: Intermediate
    Target audience: Affiliate/Publisher
    Niche/vertical: B2B

    Blair de Jong, Affiliate Marketing Manager, Getty Images (Twitter @blairdejong)

    (This Session is Open to Networking Plus, VIP, and All Access Pass Holders Only)

    How Are Websites Making Money Online?
    Session 5d
    Location: Emperors II
    Time: 11:30am-12:30pm

    Flippa has over 3 years of comprehensive data that shows how websites make money. We’ll use this to answer questions such as “what is a visit worth?” and how niche and monetization methods impact website value.

    Experience level: Intermediate
    Target audience: Affiliate/Publisher
    Niche/vertical: Monetization

    Andrew Knibbe, Operations Manager, Flippa.com

    (This Session is Open to Networking Plus, VIP, and All Access Pass Holders Only)

    Luncheon
    Location: Octavius Ballroom 12-24
    Time: 12:30pm-1:45pm

    (Lunch is Open to VIP and All Access Pass Holders With Lunch Tickets Only)

    SEO Q&A
    Session 6a
    Location: Florentine 1 & 2
    Time: 2:00pm-3:00pm

    The panel will help you get your SEO questions answered and search engine optimization strategy, as an affiliate or a merchant, formed.

    Experience level: Beginner, Intermediate
    Target audience: Affiliate/Publisher
    Niche/vertical: SEO

    Rae Hoffman, CEO, PushFire (Twitter @sugarrae) (Moderator)
    Kenny Hyder, Founder, Hyder Media (Twitter @kennyhyder)
    Michael Martin, SEO Manager, Covario (Twitter @mobile__martin)

    (This Session is Open to VIP and All Access Pass Holders Only)

    Attribution and Affiliate Marketing
    Session 6b
    Location: Florentine 3 & 4
    Time: 2:00pm-3:00pm

    This panel will discuss the concepts of attribution and why it matters to affiliate marketers. We’ll cover attribution models, conversion path analysis and data interpretation’s impact on affiliates.

    Experience level: Intermediate
    Target audience: Merchant/Advertiser
    Niche/vertical: Attribution

    Paul Schroader, President, PS Web Solutions, Inc. (Twitter @pswebs) (Moderator)
    Todd Crawford, Co-Founder, Impact Radius (Twitter @toddcrawford)
    Chris Kramer, Founding Partner, NetX (Twitter @ChrismKramer)
    Scott Kalbach, CEO, AvantLink.com (Twitter @scottkalbach)

    (This Session is Open to VIP and All Access Pass Holders Only)

    Compliance Mastery: Tips For Legal Landing Pages
    Session 6c
    Location: Emperors I
    Time: 2:00pm-3:00pm

    A comprehensive overview of the ever-changing world of compliance governing affiliate marketing, including a live review of a landing page and sales page.

    Experience level: Beginner, Intermediate, Advanced
    Target audience: Affiliate/Publisher
    Niche/vertical: FTC

    Amber Paul, Vice President, Business Development, Globalwide Media (Twitter @ambspaul) (Moderator)
    Sarah Cabello, Attorney, S. Cabello, PLLC
    Sarah de Diego, Attorney, De Diego Law
    Aaron Kelly, Attorney, Kelly / Warner, PLLC (Twitter @aaronklaw)
    CJ Montgomery, Attorney at Law, Online Legal Group

    (This Session is Open to VIP and All Access Pass Holders Only)

    Managing the Affiliate-Network-Marketer Relationship
    Session 6d
    Location: Emperors II
    Time: 2:00pm-3:00pm

    This session will explore the relationship with respect to issues such as fees, contracts, advertising content, liability, data, tracking, compliance and other key issues.

    Experience level: Intermediate
    Target audience: Affiliate/Publisher
    Niche/vertical: Business

    Gary Kibel, Partner, Davis & Gilbert LLP (Twitter @GaryKibel_law)

    (This Session is Open to VIP and All Access Pass Holders Only)

    Hyper-Local Marketing
    Session 7a
    Location: Florentine 1 & 2
    Time: 3:30pm-4:30pm

    How can you apply affiliate marketing strategies for marketing SMBs in a connected, hyper-local environment? The power of building an online reputation with daily deals can help your SMB stand out.

    Experience level: Intermediate
    Target audience: Merchant/Advertiser
    Niche/vertical: Hyper-Local Marketing

    Gene Mikhov, CEO, XVIO (Twitter @genemikhov)

    (This Session is Open to VIP and All Access Pass Holders Only)

    Affiliate Pivot – What’s Your Brevenue?
    Session 7b
    Location: Florentine 3 & 4
    Time: 3:30pm-4:30pm

    How do you connect the worlds of social and mobile with affiliate marketing ROI? By connecting your customer at multi-touch points through the new marketing conversion called brevenue.

    Experience level: Intermediate
    Target audience: Merchant/Advertiser
    Niche/vertical: Lead Generation

    Declan Dunn, Managing Partner, Dunn Direct Media (Twitter @declandunn)

    (This Session is Open to VIP and All Access Pass Holders Only)

    Affiliate Program Management: Launch & Maintenance
    Session 7c
    Location: Emperors I
    Time: 3:30pm-4:30pm

    Join us as we highlight important topics regarding affiliate program launch and maintenance. We encourage you to bring questions.

    Experience level: Beginner
    Target audience: Merchant/Advertiser
    Niche/vertical: Affiliate Management

    Geno Prussakov, Founder & CEO, AM Navigator LLC (Twitter @ePrussakov) (Moderator)
    Amy Ely, Ecommerce Acquisition Manager, Under Armour (Twitter @aely)
    Karen Garcia, CEO, GTO Management (Twitter @karengarcia)
    Kim Salvino, Director of Publisher Development, Chateau 20, LLC (Twitter @kim_salvino)

    (This Session is Open to VIP and All Access Pass Holders Only)

    Secondary Offer Networks: The Insider’s Guide
    Session 7d
    Location: Emperors II
    Time: 3:30pm-4:30pm

    Find out how your peers are already creating new revenue from secondary offer networks, as well as best practices for getting started.

    Experience level: Advanced
    Target audience: Affiliate/Publisher
    Niche/vertical: Search

    Dave McCarthy, SVP/GM, Tightrope Interactive (Twitter @davem12203) (Moderator)
    Jasmine Moadel, SVP Marketing, Paltalk
    Andrew Moers, President, Ask Partner Network
    Baglan Nurhan Rhymes, Vice President, Revenue & AdOps, Anchorfree INC (Twitter @HotspotShield)

    (This Session is Open to VIP and All Access Pass Holders Only)

    4 M’s of Effective Affiliate Marketing Management
    Session 8a
    Location: Florentine 1 & 2
    Time: 4:40pm-5:00pm

    Sylvia will share her experiences and accomplishments in the implementation of the core 4 M’s of effective affiliate marketing management values.

    Experience level: Beginner, Intermediate
    Target audience: Merchant/Advertiser
    Niche/vertical: Affiliate Management

    Sylvia Cintrón, Digital Media Director, AREA203 Digital (Twitter @sylviacintron)

    (This Session is Open to VIP and All Access Pass Holders Only)

    Facts and Fiction Using Video for Affiliates
    Session 8b
    Location: Florentine 3 & 4
    Time: 4:40pm-5:00pm

    We’ll cover topics like when and where calls to action work on your videos; is video on social networks effective; and can you drive leads from your videos?

    Experience level: Beginner
    Target audience: Affiliate/Publisher
    Niche/vertical: Video

    Jonathan Stefansky, CEO, Viewbix (Twitter @jstefansky)

    (This Session is Open to VIP and All Access Pass Holders Only)

    Video Lead Generation
    Session 8c
    Location: Emperors I
    Time: 4:40pm-5:00pm

    I will discuss what I’ve learned after creating over 1,000 videos to market my business over the last 6 years, the results, and how to achieve similar with your own video marketing.

    Experience level: Beginner, Intermediate
    Target audience: Affiliate/Publisher
    Niche/vertical: Video

    Tim Jones, Owner, Destinations To Explore, Inc. (Twitter @TheRealTimJones)

    (This Session is Open to VIP and All Access Pass Holders Only)

    Top 5 Mistakes in Mobile Affiliate Marketing
    Session 8d
    Location: Emperors II
    Time: 4:40pm-5:00pm

    The mobile space is exploding and affiliates need to avoid mistakes and move quickly to generate revenue. Discuss practical case studies and learn from our real-life client examples.

    Experience level: Beginner, Intermediate, Advanced
    Target audience: Affiliate/Publisher, Merchant/Advertiser
    Niche/vertical: Mobile

    Jeff Stevens, Director of Sales, DirectTrack (Twitter @jstevnz )

    (This Session is Open to VIP and All Access Pass Holders Only)

    Ask the Experts
    Location: Networking Space
    Time: 5:00 pm-6:00pm

    (This Session is Open to All Pass Holders)

    Ask the Experts will be an opportunity for merchants, networks and affiliates to ask questions about various specialties and issues.

    Hand picked experts will handle topics in their specialty, and conduct chats, answer questions and share opinions during this networking and education session.

    Affiliate Summit East 2011 Roundtable with Robert Adler

    $10,000 Worth of Outsourcing Mistakes: Nick Loper, Founder, ShoeSniper.com (Twitter @nloper)
    Display Is Broken: Dave Zinman, CEO, Infolinks (Twitter @davebehappy)
    Is Your Email List Dirty?: Craig Swerdloff, CEO, LeadSpend, Inc.
    Legal Issues: William Rothbard, Attorney, Law Offices of William I. Rothbard
    Legal Trends 2013: Privacy, Social & Mobile: Ken Dreifach, Counsel, ZwillGen, PLLC (Twitter @zwillgen)
    Leveraging YouTube PPC for Direct Response Advertising: Purna Virji, Online Marketing Manager, Stroll (Twitter @purnavirji)
    No Click Left Behind!: Michael Herrera, VP, Affiliate Marketing, Citi (Twitter @mikefherrera)
    Pay-Per-Call: The Good and Bad: Jason Wells, CEO, ContactPoint (Twitter @jasonrwells)
    The Science of Affiliate Payments: Chen Amit, CEO, Tipalti Solutions Ltd.
    Tap Into Billions of Remnant Google Clicks: Greg Davis, President, Super Affiliate Rockstar (Twitter @gregorydavis)
    US Affiliate Space is Ripe for Disintermediation: Brandon Keenen, Vice President, Performance Horizon Group (Twitter @bkeenen)

    Tuesday, January 15

    Continental Breakfast
    Location: Octavius Ballroom 12-24
    Time: 9:00am-10:00am

    (Breakfast is Open to VIP and All Access Pass Holders with Breakfast Tickets Only)

    Coffee Service
    Location: Octavius Ballroom 12-24
    Time: 10:00am-12:30pm and 2:00pm-4:30pm

    Registration
    Location: Registration Area
    Time: 8:00am – 3:00pm

    Blogger Room
    Location: Blogger Room
    Time: 8:30am – 4:00pm

    The Blogger’s Lounge is an area reserved for credentialed bloggers/press to grab some desk space, blog, interview, relax and network. Heather Smith will be the BlogMistress of the Affiliate Summit Blogger’s Lounge, where she’ll be acting as liaison between Affiliate Summit and the press and bloggers attending the show.

    Heather Smith, Blogger, Beautiful British Columbia (Twitter @heatherinbc)

    Exhibit Hall
    Location: Octavius Ballroom
    Time: 10:00am – 4:00pm

    (Exhibitors may set up beginning at 9:00am.)

    Exhibit Hall map.

    Opening Remarks, Pinnacle Awards & Keynote
    Location: Augustus Ballroom
    Time: 10:00am – 11:15am

    The seventh annual Affiliate Summit Pinnacle Awards will be presented prior to the keynote.

    These awards recognize exceptional performance in affiliate marketing.

    Affiliate Summit West 2012 Pinnacle Awards

    Todd Farmer, CEO, Performstreet Media (Twitter @toddfarmer)
    Julie Clark

    (This Session is Open to All Pass Holders)

    The Future of Affiliate Marketing
    Session 9a
    Location: Florentine 1 & 2
    Time: 11:30am-12:30pm

    This session will share predictions on where we’re headed, what challenges we’ll encounter and what tools will become essential to success, so that you can begin preparing for the future right now.

    Experience level: Beginner
    Target audience: Affiliate/Publisher
    Niche/vertical: Projections

    Marty Fahncke, Director – Strategic Aggregation Marketing, Gragg Advertising (Twitter @fawnkey) (Moderator)
    Ben Kiblinger, President and US / Canada Operations, Coull
    Peter Hamilton, CEO, HasOffers (Twitter @peterhamilton)
    Jonathan Mendez, CEO, Yieldbot Inc. (Twitter @jonathanmendez)
    Oliver Roup, CEO, VigLink (Twitter @viglink)

    (This Session is Open to Networking Plus, VIP, and All Access Pass Holders Only)

    7 Legal Pitfalls Affiliate Marketers Should Avoid
    Session 9b
    Location: Florentine 3 & 4
    Time: 11:30am-12:30pm

    Affiliate marketers face countless legal pitfalls, often without acting until it’s too late. This is a practical guide against the most common legal issues all internet marketers should be aware of.

    Experience level: Beginner
    Target audience: Affiliate/Publisher
    Niche/vertical: Legal

    Troy Meyerson, Partner, Fraser Stryker PC LLO (Twitter @InternetAttys)

    (This Session is Open to Networking Plus, VIP, and All Access Pass Holders Only)

    Affiliate Program KPI’s Optimization Crash Course
    Session 9c
    Location: Emperors I
    Time: 11:30am-12:30pm

    Understand your affiliate program’s health indicators and what influences them. Learn how to drive the program to reach your revenue and exposure goals.

    Experience level: Beginner
    Target audience: Affiliate/Publisher, Merchant/Advertiser
    Niche/vertical: Optimization

    Cristian Miculi, Affiliate Network Coordinator, Avangate Inc (Twitter @affiliatedoc)

    (This Session is Open to Networking Plus, VIP, and All Access Pass Holders Only)

    Minimizing Affiliate Fraud in Lead Generation Programs
    Session 9d
    Location: Emperors II
    Time: 11:30am-12:30pm

    Three industry veterans provide insight into cost per lead performance and some of the tools we utilize to address affiliate fraud.

    Experience level: Intermediate
    Target audience: Merchant/Advertiser
    Niche/vertical: Fraud

    Megan Conahan, VP, Advertising Sales, Direct Agents (Moderator)
    Eric Ewe, Senior eMarketing Manager, The SCOOTER Store (Twitter @EricEwe)
    Melissa Filipkowski, Director of Strategic Accounts, Clickbooth.com (Twitter @MelClickbooth)
    David Sendroff, President, CPA Detective

    (This Session is Open to Networking Plus, VIP, and All Access Pass Holders Only)

    Luncheon
    Location: Octavius Ballroom 12-24
    Time: 12:30pm-1:45pm

    (Lunch is Open to VIP and All Access Pass Holders With Lunch Tickets Only)

    Is Affiliate SEO Dead?
    Session 10a
    Location: Florentine 1 & 2
    Time: 2:00pm-3:00pm

    Can you still make money as an affiliate through SEO? Google’s Panda and Penguin updates have hit affiliate sites hard. Learn steps to compete in SEO as an affiliate in 2013 and beyond.

    Experience level: Advanced
    Target audience: Affiliate/Publisher
    Niche/vertical: SEO

    Scott Krager, Founder, SERPs.com (Twitter @scottkrager)

    (This Session is Open to VIP and All Access Pass Holders Only)

    How Affiliate Marketers Can Avoid Legal Pitfalls
    Session 10b
    Location: Florentine 3 & 4
    Time: 2:00pm-3:00pm

    The session will provide an overview of the legal landscape affiliate marketers face, including the common pitfalls that can threaten every business.

    Experience level: Beginner
    Target audience: Network
    Niche/vertical: Compliance

    Eric Crusius, Senior Attorney, Centre Law Group (Twitter @InternetBizLaw)

    (This Session is Open to VIP and All Access Pass Holders Only)

    Managing Your Brand in Affiliate Marketing
    Session 10c
    Location: Emperors I
    Time: 2:00pm-3:00pm

    Five actions every affiliate program needs to take to protect and monitor their brand in affiliate marketing and beyond.

    Experience level: Advanced
    Target audience: Merchant/Advertiser
    Niche/vertical: Brand

    Mike Nunez, CEO, AffiliateManager.com (Twitter @MikeNunez)

    (This Session is Open to VIP and All Access Pass Holders Only)

    Understanding Performance Marketing in Asia
    Session 10d
    Location: Emperors II
    Time: 2:00pm-3:00pm

    This session is focused on helping marketers’ gain deeper understanding of the Asian market.

    Experience level: Beginner, Intermediate, Advanced
    Target audience: Affiliate/Publisher, Merchant/Advertiser, Network, Other
    Niche/vertical: Asia

    Eric Gerritsen, VP, Sales & Business Development, Neverblue Media Co

    (This Session is Open to VIP and All Access Pass Holders Only)

    Integrated Marketing: Managing Multiple Channels
    Session 11a
    Location: Florentine 1 & 2
    Time: 3:10pm-3:30pm

    This session will provide tips to help you determine which channels to focus on and which to avoid, as well as how to integrate each channel into an integrated marketing mix.

    Experience level: Intermediate, Advanced
    Target audience: Merchant/Advertiser
    Niche/vertical: Marketing make money online

    Sharon Mostyn, Ecommerce, RoamRight (Twitter @sharonmostyn)

    (This Session is Open to VIP and All Access Pass Holders Only)

    Making the Jump From Affiliate to Advertiser
    Session 11b
    Location: Florentine 3 & 4
    Time: 3:10pm-3:30pm

    Bridging the gap and moving from being an affiliate to advertiser isn’t easy, and can take a lot of resources. Learn the pitfalls to avoid and tips to make the transition profitable and painless.

    Experience level: Intermediate
    Target audience: Affiliate/Publisher
    Niche/vertical: Expansion

    John Monarch, CEO, Connexus Inc. (Twitter @papajohn56)

    (This Session is Open to VIP and All Access Pass Holders Only)

    Tips and Tricks to Working From Home
    Session 11c
    Location: Emperors I
    Time: 3:10pm-3:30pm

    Working from home can be a challenge and this session will have the tips you need to be a successful work at home marketer.

    Experience level: Beginner
    Target audience: Affiliate/Publisher
    Niche/vertical: Home Office

    Deborah Carney, Boss, ABCsPlus/NightFire Publications (Twitter @loxly)

    (This Session is Open to VIP and All Access Pass Holders Only)

    Mining Affiliate Data for Untapped Opportunity
    Session 11d
    Location: Emperors II
    Time: 3:10pm-3:30pm

    Affiliate marketers are often overwhelmed by product catalogs. In this session Martin will look at ways to analyse data for opportunities in search, and how you can focus your marketing efforts.

    Experience level: Intermediate
    Target audience: Affiliate/Publisher
    Niche/vertical: Retail/Travel

    Martin MacDonald, Inbound Marketing Director, Expedia Affiliate Networks (Twitter @searchmartin)

    (This Session is Open to VIP and All Access Pass Holders Only)

    Closing Keynote
    Location: Augustus Ballroom
    Time: 3:30pm-4:30pm

    Todd Farmer, CEO, Performstreet Media (Twitter @toddfarmer)
    Tim Ash

    (This Session is Open to All Pass Holders)

     

    Thank you!

    Bryan Knowlton

    { 2 comments… read them below or add one }

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    Bryan October 8, 2013 at 12:33 pm

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